Video Analytics in Ecommerce: Insights from 50 Mio. Datapoints

video ecommerce sales increase

Video analytics and profit, what do they have in common? More than you may think. Video analytics in ecommerce can provide a meaningful interpretation of raw data to reveal profitable patterns of product pages with video. Video data includes a variety of information such as: how many plays a video has, how long it is […]

Measuring the Effectiveness of your Ecommerce Video

Demoup view rate statistics analytics

It’s not enough to just add a video to your product page and then completely forget about it. If you’re serious about maximising your ROI, it’s really important to test your video’s success. Simple analytics can give you great insights into how effective your ecommerce video is at engaging customers and more importantly, at driving […]